SMOKEY POINT — The WISE Women started two years ago this February, and they’re looking to celebrate with their second annual Business Showcase on Wednesday, Jan. 14. It will also mark the debut of their “WISE Women Wednesdays” radio show.
Judy Bradley and Carin Weier, co-founders and executive directors of “Women Inspiring Successful Entrepreneurs,” touted the Business Showcase from 3-7 p.m. at the Medallion Hotel in Smokey Point as a change of pace from the WISE Women’s regular “mastermind group” meetings.
“We’ve never been a networking group,” Bradley said. “That’s not our purpose. We don’t meet every week to pass on leads or create sales. But that’s what makes this event so unique for us, since it’s an environment where we can showcase women in business and their products.”
Bradley described the event’s diversity as ranging “from mortgage advisors to Mary Kay,” and noted that the number of businesses on site had grown from 20 last year to 40 this year.
“Last year, we also had people who showed up expecting some educational opportunities, so this year, we’ll be offering two business breakout sessions,” Bradley said. “Kim Flynn will be coming from Utah to talk about going big and bold with your business, and local speaker Tracey Warren will be talking about what not to do on social media.”
Tickets are $15 in advance and $20 at the door, which Bradley deemed an “affordable educational opportunity” to connect with other women in business on a local level.
“Our topics are relevant to the unique challenges that we face, which men don’t,” Bradley said. “We’re often maintaining both the business and the household, and the last people we tend to take care of are ourselves.”
Bradley and Weier were first invited on the “Chat With Women” show on KIXI 880 AM back in December, which ultimately led to them getting their own show on KKNW 1150 AM.
The duo returned to “Chat With Women” Jan. 5 to promote that they’ll be co-hosting “WISE Women Wednesdays” from 8-9 a.m. on the second and fourth Wednesdays of every month.
“We’ll be doing the same thing on the air that we do in person, which is inspiring and empowering women in business to be passionate and fearless,” Weier said. “Our first show is about ‘Fearlessly Falling Forward,’ which is a recurring theme for us. This just lets us bring our message to a broader bandwidth.”
For more information, log onto www.AreYouAWiseWoman.eventbrite.com.