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Times wants your input
ARLINGTON The Arlington Times, seeking to meet the needs of its community, is launching a survey of its readers to measure the shopping patterns and media habits of local residents.
In the online survey that will start today, readers will be asked for their opinion of The Times and its content, including what they read or dont read. The survey will also ask about their buying and spending trends past, present and future, where they shop and what types of items they purchase most frequently.
The purpose of the research is to help The Arlington Times understand readers interests, collect suggestions and insights from the readership, and gain information on shopping patterns to share with local retailers and help
attract additional businesses to the local market. The survey will be conducted by Pulse Research, a Portland, Ore.-based company that works with media companies and retailers. Readers can participate in the survey online at www.pulseresearch.com/arlington or go to www.arlingtontimes.com and click on the survey link beginning today.
Participants names will be entered in a drawing for prizes including a $3,000 grand prize, $1,500 first prize and $500 second prize. Winners will be notified.
Pulse Research will tabulate the survey results for use by The Arlington Times circulation, classified and retail advertising and news departments. The information wont be sold, loaned or traded to third parties.
To participate in the on-line survey visit the Web site at www.pulseresearch.com/arlington or go to www.arlingtontimes.com and click on the survey link.